by Kevin Lewis | Jul 13, 2018 | Social media, Technology
If you can’t engage a customer or a client then you can’t win him either. This is why animated explainer videos are perfect tools to attract and retain visitors on your site by relaying to them the key benefits and features of your product without exhausting them into boredom.
Studies Behind Visual Learning
As reported by the Training and Consulting Group, based on their Nielsen Research, the average user spends about 10-20 seconds on a site, and this is the most crucial time frame to attract him enough to stay. If your site doesn’t offer a compelling reason for the user to stay, it loses its customer without even getting him to explore the products or services offered by you. To understand this better many instructors provide value proposition graphs. The longer a customer stays on your website, the lower the probability of him leaving becomes.
With such a short duration of time to lure your customers, you really can’t completely rely on texts and graphics. Plus, there’s also the factor of distinguishing yourself from your competitors that can do wonders. When you stand out among those of your niche, you gain a distinct advantage and this can be best done through ways that don’t burden the potential customers to investigate why they should buy from you. You need to convince them in a very concise manner and this is why animated explainer videos will benefit you.
Reasons Why Animated Explainer Videos Help Your Business
- They relieve the customer from having to read through text to understand how you offer your services or products and why you’re better than the others. Video based explainers offer a comprehensive package that includes all the information needed. These videos use animated graphics combined with texts that are both specific in nature and hit the nail right on the head.
- The realm of psychology is extremely relevant when it comes to the business world, much more than what it is credited for. According to Eye-tracking studies, it is found that internet users pay close attention to information-carrying images. They spend more time viewing images, than reading texts. This can be attributed to the fact that visual information is processed 60,000 times faster than the information sought through text. Based on these facts and figures, you can infer that it is very possible to influence a good percentage of your audience.
- ‘The Top 7 SEO Trends That Will Dominate’ by Forbes gives insight into the developing trends of video and multimedia. These tools will no longer serve as additional online marketing tools that supplement textual content but will serve as the primary source of promotional communication to accomplish greater reach, engagement, and effectiveness.
- Animated explainer videos are, especially, ideal for those areas of business that are difficult to explain via theory and require more practical demonstrations. Animated video based promotional methods are best suited to such operations. For example, instead of using graphs and figures to demonstrate traffic growth, you can use videos and visualize it to the audience. Nearly every information can be visualized through animation these days.
- Explainer videos are not limited to just scripts but can incorporate a non-verbal and non-textual approach. For examples, the characters can fly, dance, sing etc., making the video all the more engaging and eye catching for the audience. This is one of the major appeals of animated explainer videos. It is capable of telling stories in so many different ways without the obligation of being grounded in reality.
- Animated videos are also cheaper to employ as opposed to outsourcing your promotional videos to talent agencies. The former doesn’t have to deal with less trained models or paying hefty rates for quality actor performances. You also have more control over the setting of your promotional content and make fine adjustments anytime during the process.
Summing up, by using an animated explainer video you can explain and convey complex ideas, create long lasting memories and offer more appeal. They provide an increase in leads, conversions and sales, since most people have higher levels of retaining visual information in comparison with textual information. Animation based video explainers make this task easier by capturing the attention of both auditory and visual learners.
by Kevin Lewis | Jul 10, 2018 | Gaming, sticky
It may take some time to do a little testing, fiddling around and talking to some top gamers to decide on what is the best mouse for CSGO. Well there are several out there and it certainly depends on the feel and grip you are going for. It’s no secret that one of the key things about legendary gaming players is their high quality tools. The mouse is highly crucial and should work in your hand with ease. For serious full on CS-GO gamers dreaming of making a team and making the big bucks, you need to find a reliable mouse. Here is an impressive list to consider when looking for the best mouse for CS-GO.
Logitech 403
This gadget weighs only 103 grams, has a AMO10 sensor with DPI of 10,000. The cost is a low $42.62. It’s full on black with back-lighting, up to 6 programmable buttons, onboard memory and grade A accuracy.
Logitech 303
This mouse is a bit more advance when it comes to the optical sensor. This means that it has a Delta Zero sensor that can translate movements for high accurate targeting. The lightweight design is durable has maximum gaming comfort with buttons tested up to 20 million clicks. It’s cost is $25.00
Razer DeathAdder Chroma
The firm and comfortable grip is the attraction for the Chroma. It’s snug and fits tight in the curves of your palm for great game play. It comes with a 10,000dpi optical sensor with speeds up to 200 inches per second. The device will always respond to onscreen play giving up an impressive accuracy with organic fluidity straight from its optical sensor. It’s price is $49.99
SteelSeries Sensei
The Sensei delivers power helping you eliminate teams in your competitive gaming experience. It comes in two textures, glossy smooth and rubberized non-sweat. You have a choice of using the wheel lit up or simply turn it off. The CPI toggles on the fly and has low sensitivity adjustments when needed. You can also program your own button and create a list of profiles. It’s cost is $62.90.
Mionix Caster
This multi-colored mouse has right handed 6 premium buttons. The shape in itself is award-winning and designed for only right-handed users. The style supports the fingertips, claw and palm. You will also find a pinky and ring finger groove for support, making it more comfortable to hold.
The above mouses should give you an edge in your gaming experience and take you to the next level. For those who are serious about gaming, it’s their equipment that makes them succeed and lead the pack. When playing on PC platforms a mouse is everything along with your computer equipment. Gaming mouse technology has gone through the roof in terms of what they are capable of doing. Legendary Gamers agree that good peripherals can ramp up your gaming skills that will ultimately land you on a that desired team. Consider these devices in your next gaming experience.
by Kevin Lewis | Jul 10, 2018 | Hardware
The Best Leupold Rimfire Scopes In 2018
That you’re seeking the best rifle scope you can find means that you know full well what you are looking for. Listing individual scope models would be counter productive. There are many high quality models of different types. There is no one scope that rises above all others. Competition in the optics for rifle scopes is fierce, which means that quality is nearly always top notch and prices remain competitive. This is true for any business. However, rifle scopes are indeed next level when it comes to precision and reliability. Again, you know this; so do the manufacturers of these finely tuned instruments. You can research all of the details, of which there are many, but more often than not, a final decision is typically based on feeling. If it feels right, it’s right. You know the name. You know the model. You know what you want. Now is the time to scope out the best.
Fire Away
Whether you’re an avid marksman or just a beginner, the results are in for the latest and best leupold rimfire scopes. Though preference plays a large part in any decision, the top manufactures consistently focus on precision when it comes to optics for shooting. Rifle scope manufacturing is backed by experience and knowledge gained. The legendary designers at Leupold understand that each individual is different, and certain details are built into each scope and each model. Scope functionality depends on the weapon and the shooter. The rimfire scope has taken into account the characteristic behavior of the smaller caliber rimfire rifle. Indeed every rifle scope has functionality to conform to a range of human visual perception, but the quality of material and the construction itself are important details. Your choice of weapon will have a direct bearing on this.
Ingredients And Artistry
Quality of materials is often overlooked. When it comes to optics, serious consideration is given to each and every ingredient. Such is the practice of the master craftsmen who sculpt these fine instruments; they are indeed artists. Each rifle scope is the culmination of tremendous research and design. Generations of experience shine through in each and every product. You’ve come to know this instinctively through active use. This is where the rubber meets the road. Each customer must be completely satisfied. Perfection is the goal and it is always striven for. It’s the driving force behind every creative master; no matter what the medium. Reaching the top in any field has its hurdles and bumps, but when success is achieved, word of mouth is often good enough. The performance of each product speaks for itself, and reliability is a quality of that performance. It’s good that competition keeps the manufacturers on their toes, continually trying to stay on top. We all win that way. It should be stated that the opening paragraph title should be re-written to say “Leupold: The Best Rimfire Scopes Of 2018”, this is a fair statement.
by Kevin Lewis | Jul 8, 2018 | Digital, Software
If you do not use a free project management software in your business, you might be doing more tasks than necessary. You might be missing out on profits because you waste a lot of valuable time on little tasks that aren’t part of the firm’s primary focus. Small, medium and large businesses have a lot to benefit from project management software. Although there is a variety of project management software, they all share universal merits.
- Delegate tasks easily
As a business owner, you will consider the knowledge, abilities, and skills of employees before allocating tasks. Using project management software makes the entire process easy for you. You no longer have to spend a lot of time analyzing employee virtues and difficulty of tasks before deciding the role that suits them best. Once you assign the roles, employees can log in and access the relevant information. They also know who to contact when they need something clarified, ask questions or request more information.
- Collaborate on projects
Some projects are too large to be completed by one employee. That is why employees are assigned smaller tasks that are part of a larger project that several people are doing. Project management software allows you the opportunity to collaborate on projects y sharing progress, documents, and timelines. If one member has questions or concerns, they can get the answers on the platform without having to wait.
- Stay on schedule
The project managers can add the start and the expected time of completion to the projects they put in the system. The system alerts employees about upcoming deadlines. Therefore, the employees can manage their time correctly and complete work before the due date. They can see at a glance what should be done and at what time.
- Better communication with vendors and clients
Project management software allows businesses to collaborate and share with vendors and clients. If you are using the software, you are at liberty to share the password with your clients and vendors, thus giving them access to project files. Clients are allowed to give feedback, review projects and make edits if necessary. It is very critical, especially considering that businesses should connect with their clients and vendors.
- Provide a snapshot
When you are training new staff members and guiding them through projects your firm works on, project management software provides a picture of the process. In this case, inducting new members is more comfortable since the snapshot keeps them up-to-speed. They can follow the project from the beginning to the end. It is also easy to understand the background information of the project since it’s all in there.
- Track projects
As a manager, one of the critical duties is to keep track of ongoing projects. You should be aware of the progress and if you are within your schedule or not. The software will display the completed milestones, and what seems to be running late. Employees may also share updates of what they are working on with their project managers and fellow team members. The software eradicates the need for update emails and meetings.
by Kevin Lewis | Jun 6, 2018 | Digital, Internet
Do you live in Australia and are looking for the web hosting provider? Are you relatively new to web hosting, so are not absolutely sure about the most important features offered as oppose to those you may not need?
Follow these tips to help you find the web hosting provider in Australia, and you should be happy with the one you eventually choose.
Speed of the server — The most important thing with any company offering web hosting is that they have fast servers. Servers affect the speed of your website and, if you end up with a server that is slowing your site down, you will be penalized in Google and Bing’s search results.
Find out what a web host guarantees and then, once you have registered with them and your site is online, ping your site to find out about its speed. If the speed is not what the web hosting provider promised, contact them and ask them to fix it.
The right server software — While you may want to have your website running on a server with Windows software, some web hosting providers in Australia only offer Linux servers. Make sure you can get the server software you want before signing up.
Uptime and reliability — One very important thing about any web hosting provider in Australia is how much uptime they promise as far as your website is concerned.
Uptime means how long your website is online before it crashes and the server has to be restarted, or before it is taken down during maintenance. Uptime with any web hosting provider in Australia should be at least 99.9 percent. Any less, and that web hosting provider is not worth dealing with.
Access to tech support — If you have any problems with your site, or if your site suddenly crashes, you need to have a hosting Australia provider that allows you immediate access to tech support.
Whether this access is via instant messaging, email or telephone does not really matter. What does matter is that this tech support is available 24 hours a day, seven days a week and, when you contact them with your problem, they respond within minutes.
If you sign up with a company that takes hours to respond to your tech questions or problems, drop them immediately and find one that does not.
Automatic backups — While you should be responsible for backups of your site, a good web hosting provider should also do regular automatic backups for you, and they should be free of charge.
No excess charges — Look carefully at the features a web hosting provider in Australia offers, and compare them with other companies.
This is because, while some companies look like they are offering you a very cheap deal, when you look closer they are charging you extra for everything.
Automatic backups should be included in the fixed price, as should an SSL certificate, a fixed IP address and more. Look at other companies if you find one that does not offer these without an additional charge.
