by Kevin Lewis | Jun 15, 2019 | Digital, Industrial & Home
When starting a business, a company is always looking for ways to spread the word and let people know they are out there and they exist. It is the fastest way for the company to grow and get off the ground. With custom labels, they can do just that and then some. It separates them from the rest of the pack out there. Here are three reasons why a company can benefit from custom labels.
1) Setting Yourself Apart
When it comes to setting a company apart from its competition, they need a label that is immediately going to capture the attention of a new audience. It needs to be bold, but not too flashy. They don’t want to be too big or too out there. It is going to turn people off. However, they need something that stands out from everyone else and is unique.
2) Passing Them Around
With a custom label, like for instance custom labels in America, it can be passed around and people can plaster it on whatever they see fit. This is a great way for people to ask the person what the company is about and create some buzz about the company. When the company passes out these custom labels, people are going to catch wind of them.
3) They Are the Identity of the Company
When it comes to custom labels, they need to be the face and the identity of the company. When someone happens to come across this label, they will know exactly what company it is without any question marks. That is huge. It is vital that when people see this logo, they know exactly what the company is and they are not confused. All of the great companies or great bands, for example, have a logo that people associate with the company or the band.
And remember, there is no luck, just good and efficient marketing
by Kevin Lewis | Dec 10, 2018 | Digital, Internet
Top 5 Things To Look For When Hiring A Web Designer
Hiring a great web designer can be an arduous task. Currently there almost an infinite amount of people offering web design and development services. How do you whittle down the list of potential hires? In this following article, we will cover the best way to go about hiring the best web designer(s) for the job.
Top 5 Things To Look For When Hiring A Web Designer
- Portfolio, Certifications, and Awards:
This will show that they know what they’re doing. Some of the best web designers never stepped foot in a classroom. Some people just have talent, so ask to view their work. Have they gained any certifications or won any awards for their work. This shows that their work is appreciated.
- References And Past Customer feedback:
Nothing speaks louder than past professional and customer opinions and thoughts. Ask for at least 3 references for you to validate their work and customer service. Among other elements of pending hires that are important are their flexibility and response time.
- What Services Do They Provide And What Are They Strongest At?
Make sure that the person(s) you are hiring is going to be a one-stop shop. Are they on the cutting edge of technology? Are they up to par with the industry? You don’t want to have to hire a person for HTML, another for CSS, and another for Javascript. Are the well versed in SEO or will you have to hire yet another designer to address this need? If you can’t get everything you’re looking for with a designer you should seriously consider looking for another option unless you really love their artistic vision for your project.
- Time Frame, Revisions, and Responsiveness
How long will your project take? How many revisions do you get? How quick will they return any questions or concerns you may have in regard to your project. There’s nothing worse than having an error on your website. Things like the wrong graphic or a misspelling could affect your bottom line or make you appear to be less than professional.
- What Is Their Refund Policy?
How do they charge for their services? Is it on an hourly basis or according to the project. Never agree to pay for the entire thing at once. Usually, graphic designers will ask for a starting fee of 25% – 30%. They will then deliver a certain amount of work for you to review and accept or deny. This will begin a reciprocity between the designer and the client until the project is completed. What if after all is said and done and you are not a happy camper? The project wasn’t done to your satisfaction and you just want to part ways with the graphic designer. This is an aspect that you need to consider very seriously so that if you are unfortunate enough to experience this woe you know how to deal with it. Once you’ve outlined what how to handle such a situation there should be no hard feelings or bad words uttered. Just agree to disagree, but with your refund.
You are now equipped to set out on the task of hiring a great web designer. You can find even more information on Best Website Design in Miami. Happy hunting as you will probably make contact with a lot of options. Make sure to consider things like passion, scholastic experience, and prior customer satisfaction when considering a web designer.
by Kevin Lewis | Jul 16, 2018 | Digital, Technology
How can SEO help your business grow?
‘SEO’ is simply Search Engine Optimization. This simply means how you can increase the clicks on your website on Google or how you raise your website to the top of the Google page. SEO can help you grow your business in the following ways;
Billions of people make searches on the internet every day.
It is therefore possible for your business website to have new visitors seeking to know more about the business and through this you gain a lot of new customers from the internet. Many successful business owners can definitely tell you how SEO made their business thrive and helped them attract many customers. By making extraordinary content on your website, you will be able to attract a lot of clicks on the internet.
SEO sign ups and developments are mostly free.
Most of the times people usually advertise their businesses on platforms such as Instagram, Facebook, Twitter and You tube. In these particular platforms you are required to make some payments for your advertisement to be done and this means that once you run out of money, then the adverts will no longer be put up and your business will become less famous. However, if you advertise your business using a website, you are guaranteed of viewership throughout the world at all times without having to pay for it.
Once your webpage is up and running, loaded with informative, readable and suitable content, you are all set for the business world. This does not mean that you relax and wait for new customers, you have to continuously make positive changes on your website. Changes that will optimize your clicks on Google hence more customers for your business.
Your content becomes a renowned target.
If you stand out among your competitors, clients will always refer new customers to you and you will gain so much trust among your customers. Your products and services will sell at a very high rate therefore maximizing your profits. You can make your website attract people by using photographs or illustrations of well-known items thus more people clicking on your website. Anytime an individual starts a business, their main aim is to get profit out of that business and SEO will help you achieve this.
Expanding client engagement.
You can have a great relationship with your customers if you keep updating them on your website, you can do this by starting a chat on your website on your products and ask your customers for example how they like your products. Through such chats you will be able to know what your customers like as well as hate about your services and products. This will help in growing your business towards the positive and attracting new customers.
SEO (more information on: seo castle hill) has a whole lots of benefits for your business, whether it’s a local business, an online business or you may have just started a small business recently. Put your business out there on Google and work towards optimizing the search engine for best results.
by Kevin Lewis | Jul 8, 2018 | Digital, Software
If you do not use a free project management software in your business, you might be doing more tasks than necessary. You might be missing out on profits because you waste a lot of valuable time on little tasks that aren’t part of the firm’s primary focus. Small, medium and large businesses have a lot to benefit from project management software. Although there is a variety of project management software, they all share universal merits.
- Delegate tasks easily
As a business owner, you will consider the knowledge, abilities, and skills of employees before allocating tasks. Using project management software makes the entire process easy for you. You no longer have to spend a lot of time analyzing employee virtues and difficulty of tasks before deciding the role that suits them best. Once you assign the roles, employees can log in and access the relevant information. They also know who to contact when they need something clarified, ask questions or request more information.
- Collaborate on projects
Some projects are too large to be completed by one employee. That is why employees are assigned smaller tasks that are part of a larger project that several people are doing. Project management software allows you the opportunity to collaborate on projects y sharing progress, documents, and timelines. If one member has questions or concerns, they can get the answers on the platform without having to wait.
- Stay on schedule
The project managers can add the start and the expected time of completion to the projects they put in the system. The system alerts employees about upcoming deadlines. Therefore, the employees can manage their time correctly and complete work before the due date. They can see at a glance what should be done and at what time.
- Better communication with vendors and clients
Project management software allows businesses to collaborate and share with vendors and clients. If you are using the software, you are at liberty to share the password with your clients and vendors, thus giving them access to project files. Clients are allowed to give feedback, review projects and make edits if necessary. It is very critical, especially considering that businesses should connect with their clients and vendors.
- Provide a snapshot
When you are training new staff members and guiding them through projects your firm works on, project management software provides a picture of the process. In this case, inducting new members is more comfortable since the snapshot keeps them up-to-speed. They can follow the project from the beginning to the end. It is also easy to understand the background information of the project since it’s all in there.
- Track projects
As a manager, one of the critical duties is to keep track of ongoing projects. You should be aware of the progress and if you are within your schedule or not. The software will display the completed milestones, and what seems to be running late. Employees may also share updates of what they are working on with their project managers and fellow team members. The software eradicates the need for update emails and meetings.
by Kevin Lewis | Jun 6, 2018 | Digital, Internet
Do you live in Australia and are looking for the web hosting provider? Are you relatively new to web hosting, so are not absolutely sure about the most important features offered as oppose to those you may not need?
Follow these tips to help you find the web hosting provider in Australia, and you should be happy with the one you eventually choose.
Speed of the server — The most important thing with any company offering web hosting is that they have fast servers. Servers affect the speed of your website and, if you end up with a server that is slowing your site down, you will be penalized in Google and Bing’s search results.
Find out what a web host guarantees and then, once you have registered with them and your site is online, ping your site to find out about its speed. If the speed is not what the web hosting provider promised, contact them and ask them to fix it.
The right server software — While you may want to have your website running on a server with Windows software, some web hosting providers in Australia only offer Linux servers. Make sure you can get the server software you want before signing up.
Uptime and reliability — One very important thing about any web hosting provider in Australia is how much uptime they promise as far as your website is concerned.
Uptime means how long your website is online before it crashes and the server has to be restarted, or before it is taken down during maintenance. Uptime with any web hosting provider in Australia should be at least 99.9 percent. Any less, and that web hosting provider is not worth dealing with.
Access to tech support — If you have any problems with your site, or if your site suddenly crashes, you need to have a hosting Australia provider that allows you immediate access to tech support.
Whether this access is via instant messaging, email or telephone does not really matter. What does matter is that this tech support is available 24 hours a day, seven days a week and, when you contact them with your problem, they respond within minutes.
If you sign up with a company that takes hours to respond to your tech questions or problems, drop them immediately and find one that does not.
Automatic backups — While you should be responsible for backups of your site, a good web hosting provider should also do regular automatic backups for you, and they should be free of charge.
No excess charges — Look carefully at the features a web hosting provider in Australia offers, and compare them with other companies.
This is because, while some companies look like they are offering you a very cheap deal, when you look closer they are charging you extra for everything.
Automatic backups should be included in the fixed price, as should an SSL certificate, a fixed IP address and more. Look at other companies if you find one that does not offer these without an additional charge.
by Kevin Lewis | Apr 28, 2018 | Digital, Internet
When applying for IT jobs, there are several things you should always look for with any company you apply to.
Not only things that will impact your ability to do the job itself, but also things that will impact how much you enjoy going to work every day and if you will stay there.
A relaxed environment — IT jobs tend to be in places that have quite relaxed environments, as this is generally part of the IT culture. Especially if you end up applying for start ups.
Nowadays, most people that are in IT like to work in places that are quite relaxed. Make sure, if this is you, that you ask about the company culture before accepting a job on ict vacatures.
Longevity of the company — One of the few drawbacks about IT jobs can be that many of the companies looking for new staff are new on the scene. With thousands of new start ups needing staff for their IT jobs every year, you will want to be sure the companies you apply for have some kind of longevity. Especially if you need a pay check your family is relying on.
Always find out how long a company has been in existence, how fast they are growing and if their staff numbers are growing along with them.
Does the management have your values? — While many IT jobs are in companies where the management may just be just like everyone else, not every IT job is in such a place.
Make sure the management’s philosophy is similar to your own in that they have the same values about working and about being at work. If you go into an IT job presuming they are going to be quite relaxed, just like many others in the industry, you will be in for a shock when you find out they are not.
How many hours will you be expected to work? — People who work in one of the many IT jobs in the United States and elsewhere know just how many hours some companies expect them to work.
Make sure you find out up front what the typical work load is every day, and what are the average number of hours others in the company work. Do they also expect you to work weekends, or is it a strictly Monday to Friday business?
The salary — IT jobs are known as paying very well, especially if you have a few years experience in the IT industry. Not every company hiring IT staff pays well, however, so you do want to know up front before you even apply for a job exactly what it is going to pay.
Avoid companies that want you to tell them how much you need to be paid, as these are often companies that are trying to cut corners when it comes to pay checks.
Instead, only look at IT jobs with good salaries and with companies that are not afraid to pay you what you are worth.
